Hotel Origen is a boutique hotel project by Klic Arquitectos in Alcaidesa (La Línea de la Concepción–San Roque, Cádiz), conceived as an extension of the landscape facing the Strait of Gibraltar. Here are the key points of the project as a case study.
The brief and the site
Alcaidesa is a singular enclave in the Campo de Gibraltar, between golf, sea and mountain, with open views of the Strait. The challenge: a discreetly luxurious hotel that blends into that setting without imposing itself, designed for the international traveller of the Strait.
Constraints of the plot
Topography and views set the rules. The site, sloping down towards the sea, shapes the siting: the sightlines had to be protected, the breeze put to use and privacy between rooms guaranteed without giving up the relationship with the landscape.
The architectural solution
The proposal rests on a light footprint: low-rise volumes stepped along the natural slope, following the terrain rather than flattening it. This protects the views, organises privacy and creates a sequence of movement between accommodation, dining, spa and outdoor areas.
Materials and integration with the landscape
Local materials and a restrained palette reinforce the Mediterranean, discreet-luxury character. The architecture seeks to disappear in favour of the landscape: the setting — golf, sea and open sky — is the protagonist, and the hotel its frame.
A programme at the service of the operation
Every decision starts from the business model: accommodation, dining, spa and experiences linked to golf, the sea and the culture of the Campo de Gibraltar. The aim is for every square metre to contribute both to the guest experience and to the hotel’s profitability.
Project status
Hotel Origen is at concept and preliminary design stage, designed by architects Juan A. Goñi Uriarte and Ruth Buján Varela, founders of Klic Arquitectos.
Frequently asked questions
Where is Hotel Origen located?
In Alcaidesa, between La Línea de la Concepción and San Roque (Cádiz), an enclave of the Campo de Gibraltar with views of the Strait.
What kind of hotel is it?
A discreet-luxury boutique hotel, with low-rise volumes integrated into the slope and a programme of accommodation, dining, spa and experiences linked to golf and the sea.
What stage is the project at?
Concept and preliminary design stage, developed by Klic Arquitectos.
Do you have a hotel project?
At Klic Arquitectos we design and supervise hotels in southern Spain. Tell us about it in a first, no-obligation call.

